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| 082 | 0 | 4 | _a658.8 S328m |
| 100 | 1 | _aSchewe, Charles D | |
| 245 | 0 | 0 |
_aMercadotecnia : _bconceptos y aplicaciones / _cpor Charles D. Schewe y Reuben M. Smith |
| 260 |
_aMéxico : _bMcGraw-Hill de México, _c1982 |
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| 300 | _axxiii, 724 p. | ||
| 650 | 4 | _aMERCADOTECNIA | |
| 700 | 1 |
_aSmith, Reuben M., _ecoaut. |
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_c19141 _d19141 |
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