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| 082 | 0 | 4 | _a658.8 S792f 2004 |
| 100 | 1 | _aStanton, William J. | |
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_aFundamentos de marketing / _cWilliam J. Stanton, Michael J. Etzel , Bruce J. Walker |
| 250 | _a13a ed. | ||
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_aMéxico : _bMcGraw-Hill Interamericana, _c2003 |
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| 500 | _aIncluye 1 disco compacto | ||
| 650 | 4 | _aMERCADOTECNIA | |
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_aEtzel, Michael J., _ecoaut. |
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_aWalker, Bruce J., _ecoaut. |
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