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La revolución de Marketing : la técnica dicta la estrategia / Al Ries, Jack Trout by
  • Ries, Al
  • Trout, Jack [coaut.]
Material type: Text Text; Literary form: Not fiction
Publication details: México : McGraw-Hill, 1989
Availability: Items available for loan: Biblioteca General (2)Call number: 658.82 R559r, ...

La guerra de la mercadotecnia / Al Ries y Jack Trout by
  • Ries, Al
  • Trout, Jack [coaut.]
Material type: Text Text; Literary form: Not fiction
Publication details: México : [s.n.], 1986
Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 R559g, ...

Posicionamiento : la batalla por su mente / por Al Ries y Jack Trout by
  • Ries, Al
  • Trout, Jack [coaut.]
Material type: Text Text; Literary form: Not fiction
Publication details: México : McGraw-Hill, 1981
Availability: Items available for loan: Biblioteca General (4)Call number: 659.1019 R559p, ...

Las 22 leyes inmutables del marketing : viólelas a su propio riesgo / Al Ries y Jack Trout. by
  • Ries, Al
  • Trout, Jack [coaut.]
Material type: Text Text; Literary form: Not fiction
Publication details: México : McGraw-Hill Interamericana de México, 1993
Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 R559v, ...

El poder de la simplicidad en los negocios : una guía de manejo denegocios para eliminar lo absurdo y hacer las cosas bien / Jack Trout, Steve Rivkin. by
  • Trout, Jack
  • Rivkin, Steve [coaut.]
Material type: Text Text; Literary form: Not fiction
Publication details: México : McGraw-Hill Interamericana, 1999
Availability: Items available for loan: Biblioteca General (2)Call number: 658.02 T861p, ...

Diferenciarse o morir : cómo sobrevivir en un entorno competitivo dealto riesgo / Jack Trout, Steve Rivkin by
  • Trout, Jack
  • Rivkin, Steve [coaut.]
Material type: Text Text; Literary form: Not fiction
Publication details: México : McGraw-Hill Interamericana Editores, 2002
Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 T861d, ...

Diferenciarse o morir : cómo sobrevivir en un entorno competitivo dealto riesgo / Jack Trout, Steve Rivkin by
  • Trout, Jack
  • Rivkin, Steve [coaut.]
Material type: Text Text; Literary form: Not fiction
Publication details: México : McGraw-Hill Interamericana, 2002
Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 T861d, ...

La guerra del marketing / Al Ries, Jack Trout by
  • Ries, Al
  • Trout, Jack [coaut.]
Publication details: México : McGraw-Hill Interamericana, 2006
Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 R559g, ...

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