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		Mercadotecnia y Publicidad en acción : el sistema Cheskin / Louis Cheskin by Cheskin, Louis Material type: Text; Literary form: Not fiction Publication details: México : Logos Consorcio, 1975 Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 Ch524m, ... Place hold Add to cart (remove)
		Elementos Básicos de mercadotecnia / Maurice Eyssautier de la Mora by Eyssautier de la Mora, Maurice Material type: Text; Literary form: Not fiction Publication details: México : Trillas, 1987 Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 E985e, ... Place hold Add to cart (remove)
		Introducción a la investigación de mercados / Laura Fischer de la Vega, Alma Navarro Vega by Fischer de la Vega, Laura Navarro Vega, Alma [coaut.] Edition: 2 Material type: Text; Literary form: Not fiction Publication details: México : McGraw-Hill, 1987 Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 F5298i, ... Place hold Add to cart (remove)
		La maduración de los mercados : y la estrategia comercial en los negocios / Juan Ginebra Torra by Ginebra Torra, Juan Material type: Text; Literary form: Not fiction Publication details: México : CECSA, 1987 Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 G492m, ... Place hold Add to cart (remove)
		Las finanzas en la mercadotecnia / César A. González Alcántara by González Alcántara, César A Material type: Text; Literary form: Not fiction Publication details: México : IMP, 1977 Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 G6431f, ... Place hold Add to cart (remove)
		Estrategias básicas de mercadotecnia; mercadotecnia social, venta al detalle, mercadotecnia internacional, supermercados, consumismo, desarrollo de nuevos productos, hábitos de compra / Robert W. Frye by Frye, Robert W Material type: Text; Literary form: Not fiction Publication details: México : Trillas, 1982 Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 F948e, ... Place hold Add to cart (remove)
		Mercadotecnia / por Myron S. Heidingsfiel y Albert B. Blankenship by Hedingsfield, Myron S Blankenchip, Albert B [coaut.] Material type: Text; Literary form: Not fiction Publication details: México : CECSA, 1972 Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 H454m, ... Place hold Add to cart (remove)
		Mercadotecnia industrial / por Richard M. Hill, Ralph S. Alexander y James S. Cross by Hill, Richard M Material type: Text; Literary form: Not fiction Publication details: México : Diana, 1980 Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 H647m, ... Place hold Add to cart (remove)
		La comercialización : estrategia y funciones / Eugene J. Kelley by Kelley, Eugene J Material type: Text; Literary form: Not fiction Publication details: México : Herrero, 1967 Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 K29c, ... Place hold Add to cart (remove)
		Dirección de mercadotecnia : análisis, planeación y control / Philip Kotler by Kotler, Philip Material type: Text; Literary form: Not fiction Publication details: México : Diana, 1985 Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 K87d, ... Place hold Add to cart (remove)
		Fundamentos de mercadotecnia / Philip Kotler by Kotler, Philip Material type: Text; Literary form: Not fiction Publication details: México : Prentice-Hall Hispanoamericana ; Calypso, 1985 Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 K87f, ... Place hold Add to cart (remove)
		Mercadotecnia / Philip Kotler by Kotler, Philip Material type: Text; Literary form: Not fiction Publication details: México : Prentice- Hall Hispanoamericana, 1985 Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 K87m, ... Place hold Add to cart (remove)
		Mercadotecnia internacional / Roland L. Kramer by Kramer, Roland L Material type: Text; Literary form: Not fiction Publication details: México : Compañía General de Editores, 1964 Availability: Items available for loan: Biblioteca General (1)Call number: 658.8 K89m. Place hold Add to cart (remove)
		Innovaciones en Marketing; nuevas perspectivas de beneficios y expansión / Theodore Levitt by Levitt, Theodore Material type: Text; Literary form: Not fiction Publication details: México : McGraw-Hill, 1977 Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 L666i, ... Place hold Add to cart (remove)
		Fundamentos de mercadotecnia; textos y casos / por Harry A. Lipson y John R. Darling by Lipson, Harry A Darling, John R [coaut.] Material type: Text; Literary form: Not fiction Publication details: México : Limusa, 1979 Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 L767f, ... Place hold Add to cart (remove)
		Administración y estrategia de producto / Eberhard E. Scheuing by Scheuing, Eberhard E Material type: Text; Literary form: Not fiction Publication details: México : Interamericana, 1978 Availability: Items available for loan: Biblioteca General (2)Call number: 658.5 S328a, ... Place hold Add to cart (remove)
		Mercadotecnia programada / Salvador Mercado H by Mercado H., Salvador Material type: Text; Literary form: Not fiction Publication details: México : Limusa, 1987 Availability: Items available for loan: Biblioteca General (4)Call number: 658.8 M5533m, ... Place hold Add to cart (remove)
		Mercadotecnia directa : estrategia, planeación y ejecución / Eward L. Nash by Nash, Edward L Material type: Text; Literary form: Not fiction Publication details: México : McGraw Hill Interamericana de méxico, 1989 Availability: Items available for loan: Biblioteca General (6)Call number: 658.8 N248m, ... Place hold Add to cart (remove)
		La guerra de la mercadotecnia / Al Ries y Jack Trout by Ries, Al Trout, Jack [coaut.] Material type: Text; Literary form: Not fiction Publication details: México : [s.n.], 1986 Availability: Items available for loan: Biblioteca General (2)Call number: 658.8 R559g, ... Place hold Add to cart (remove)

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