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Mercadotecnia : introducción y principios / Roland R. Gist by
  • Gist, Roland R
Material type: Text Text; Literary form: Not fiction
Publication details: México : Interamericana, 1973
Availability: Items available for loan: Biblioteca General (2)Call number: 658.83 G535m, ...

Cómo llegar a ser una gran vendedora / Dottie Walters by
  • Walters, Dottie
Material type: Text Text; Literary form: Not fiction
Publication details: México : Diana, 1979
Availability: Items available for loan: Biblioteca General (2)Call number: 658.85 W235c, ...

La mercadotecnica : contribuciones de las ciencias de la conducta / Gerald Zaltman by
  • Zaltman, Gerald
Material type: Text Text; Literary form: Not fiction
Publication details: México : Herrero, 1968
Availability: Items available for loan: Biblioteca General (2)Call number: 658.85019 Z22m, ...

Investigaciones de mercado / Paul E. Green, y Donald S. Trull by
  • Green, Paul E
  • Trull. Donald S [coaut.]
Material type: Text Text; Literary form: Not fiction
Publication details: México : Prentice-Hall Hispanoamericana, 1985
Availability: Items available for loan: Biblioteca General (2)Call number: 658. 83 G797i, ...

Glosario de mercadeo : glossary of marketing terms, incluye 340 términoscon índices en español-inglés e inglés, español y sus definiciones y comentarios en español / Konrad Fischer Rossi by
  • Rossi, Konrad Fischer
Material type: Text Text; Literary form: Not fiction
Publication details: México : Limusa-Wiley, 1968
Availability: Items available for loan: Biblioteca General (2)Call number: 658.8303 R833g, ...

Método simplificados de investigación de mercados / José Manuel Hurtado Joachín, Jesús Octavio Oropaza Gurrola, Rodolfo Gama Oropeza by
  • Hurtado Joaquín, José Manuel
  • Oropeza Gurrola, Jesús Octavio [coaut.]
  • Gama Oropeza, Rodolfo [coaut.]
Material type: Text Text; Literary form: Not fiction
Publication details: México : Ediciones DAC, 1981
Availability: Items available for loan: Biblioteca General (2)Call number: 658.83 H959m, ...

Los consumidores y los mercados / Jesús Antonio Alvarez-Román by
  • Alvarez-Román, Jesús Antonio
Material type: Text Text; Literary form: Not fiction
Publication details: México : Jus, 1984
Availability: Items available for loan: Biblioteca General (4)Call number: 658.834 A4737c, ...

Investigación mercadológica / Leopoldo Hurtado y Ethiel Cervera by
  • Hurtado, Leopoldo
  • Cervera, Ethiel [coaut.]
Edition: 2
Material type: Text Text; Literary form: Not fiction
Publication details: México: Instiututo de mercadotecnia y publicidad, 1982
Availability: Items available for loan: Biblioteca General (2)Call number: 658.83 H967i, ...

Elementos de comercialización de los mercados sobre ruedas / UNAM by
  • Universidad Autónoma Chapingo (México)
Material type: Text Text; Literary form: Not fiction
Publication details: México : Trillas, 1973
Availability: Items available for loan: Biblioteca General (2)Call number: 658.835 U58e, ...

El grid para la máxima eficiencia en ventas : criterios de éxito para el vendedor profesional / Robert R. Blake, y Jane Srygley Mouton by
  • Blake, Robert R
  • Srygley Mouton, Jane [coaut.]
  • Blake, Robert R [coaut.]
Material type: Text Text; Literary form: Not fiction
Publication details: México : Diana, 1974
Availability: Items available for loan: Biblioteca General (2)Call number: 658.85 B636g, ...

Quién tienequé, sobre mercados de México by
  • IBCON, S.A. Consultores de Negocios del Departamento de Investigaciones de Mercado
Material type: Text Text; Literary form: Not fiction
Publication details: México : [s.n.], 19
Availability: Items available for loan: Biblioteca General (1)Call number: 658.8372 I121q.

Métodos efectivos de ventas / W. J. E. Crissy, Isabella C. M. Cunningham y Willian H. Cunningham by
  • Crissy, W. J. E
  • Cunningham, Isabella C. M [coaut.]
  • Cunningham, William H [coaut.]
Material type: Text Text; Literary form: Not fiction
Publication details: México : Limusa, 1991
Availability: Items available for loan: Biblioteca General (2)Call number: 658.85 C932m, ...

Mercadotecnia agrícola / James R. Bowring, Herman M. Southworth y FrederickV. Waugh by
  • Bowring, James R
  • Southworth, Herman M [coaut.]
  • Waugh, V. Frederick [coaut.]
Material type: Text Text; Literary form: Not fiction
Publication details: México : CECSA, 1962
Availability: Items available for loan: Biblioteca General (1)Call number: 658.83863 B788m.

í A vender! / Gunther Klaus, Jerry Koehler by
  • Klaus. Gunther
  • Koehler, Jerry [coaut.]
Material type: Text Text; Literary form: Not fiction
Publication details: México : Diana, 1982
Availability: Items available for loan: Biblioteca General (2)Call number: 658.85 K63a, ...

Introducción a la investigación de mercados / Alfredo López Altamirano, Manuel Osuna Coronado by
  • López Altamirano, Alfredo
  • Osuna Coronado, Manuel [coaut.]
Material type: Text Text; Literary form: Not fiction
Publication details: México : Diana, 1985
Availability: Items available for loan: Biblioteca General (3)Call number: 658.83 L8641i, ...

Grupos de ventas : capacitación para vendedores / Elwood N. Chapman by
  • Chapman, Elwood N
Material type: Text Text; Literary form: Not fiction
Publication details: México : Trillas, 1991
Availability: Items available for loan: Biblioteca General (1)Call number: 658.85 Ch466g.

Comportamiento del consumidor / Leon G. Schiffman y Leslie Lazar Kanuk by
  • Schiffman, Leon G
  • Lazar Kanuk, Leslie [coaut.]
Material type: Text Text; Literary form: Not fiction
Publication details: México : Prentice-Hall Hispanoamericana, 1991
Availability: Items available for loan: Biblioteca General (2)Call number: 658.83 S333c, ...

El showmanship en las ventas / Elmer G. Leterman by
  • Leterman, Elmer G
Material type: Text Text; Literary form: Not fiction
Publication details: México : Herrero, 1966
Availability: Items available for loan: Biblioteca General (1)Call number: 658.85 L646s.

Guía de 30 días : para obtener grandes ventas y grandes ganancias / William E. Edwards by
  • Edwards, William E
Material type: Text Text; Literary form: Not fiction
Publication details: México : Diana, 1979
Availability: Items available for loan: Biblioteca General (4)Call number: 658.85 E26g, ...

Investigación en mercadotecnia : sistemas de información y toma de decisiones /Bertram Schoner y Kenneth P. Uhl. by
  • Schoner, Bertram
  • P. Uhl., Kenneth
Edition: 2
Material type: Text Text; Literary form: Not fiction
Publication details: México : Limusa, 1979
Availability: Items available for loan: Biblioteca General (2)Call number: 658.83 S3711, ...

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