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La esencia de la mercadotecnia de servicios /

Payne, Adrian

La esencia de la mercadotecnia de servicios / Adrian Payne. - México : Prentice-Hall, 1996 - x, 252 p.

ISBN: 968-880-727-3

Subjects--Topical Terms:
MERCADOTECNIA

Dewey Class. No.: 658.8 P346e

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