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Administración del producto /

Lehmann, Donald R.

Administración del producto / Donald R. Lehmann, Russell S. Winer - 4a ed. - México : McGraw-Hill Interamericana, 2007 - xvi, 502 p. : il.

ISBN: 978-970-10-6248-7

Subjects--Topical Terms:
ADMINISTRACIÓN DE LA PRODUCCIÓN
MERCADOTECNIA
PRODUCCIÓN--PROGRAMACIÓN

Dewey Class. No.: 658.5 L523a 2007

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